
Guide · Investing
Investing in Florida real estate: five strategies and what each one actually returns
Not a case for Florida — a comparison of the ways to do it, with the numbers, the capital each needs and the specific thing that goes wrong with each. Including the two that most out-of-state investors should probably not attempt.
Updated August 20268 questions8 min read
What this guide answers
- Which strategies are actually available?
- Long-term rental: the baseline
- Short-term rental: more revenue, more rules
- Fix and flip: the one with a clock on it
- Preconstruction: buying the market in three years
- New construction to rent: the quiet one
- How do I hold it — my name, an LLC, or something else?
- What taxes will I pay, and when?
Which strategies are actually available?
Five, and they differ less in the property than in the capital, the timeline and who does the work.
| Strategy | Capital needed | Time horizon | Where the return comes from |
|---|---|---|---|
| Long-term rental | 20–25% down | 5+ years | Rent, amortisation, appreciation |
| Short-term rental | 20–25% down + $15–40k setup | 3+ years | Higher rent, at higher cost |
| Fix and flip | Purchase + renovation, mostly cash | 6–12 months | The spread, minus the cost of time |
| Preconstruction | 40–50% over 2–3 years | 3–5 years | Price appreciation between contract and delivery |
| New construction to rent | 20–25% down | 5+ years | Rent, with a lower maintenance drag |
What none of them escapes is Florida’s expense stack. Property tax without the homestead cap and the most expensive insurance in the country apply to every strategy on this list, and they are the reason a Florida gross yield of 9% can become a net yield of 3%. Whichever route you pick, model those two lines first.
Long-term rental: the baseline
The simplest and the one everything else is measured against. In Florida the honest expectation is a low single-digit net yield and negative cash flow if you finance heavily at current rates.
On a $350,000 Broward house renting at $2,800 a month: gross yield 9.6%, net yield 3.1% after tax, insurance, HOA, management, vacancy and reserves. Finance 80% at 7% and the property runs about $970 a month negative.
What makes it work anyway: amortisation, which pays down principal with the tenant’s money; appreciation, which is the real bet; and the tax treatment of depreciation, which shelters income now at the cost of a larger gain later.
What goes wrong: buying on gross yield. The ZIP codes with the highest gross yields in South Florida are condominium-heavy, and the HOA that makes the purchase price low is not in the gross yield calculation.
Short-term rental: more revenue, more rules
Two to three times the gross revenue, roughly double the operating cost — and the rules are set by the municipality and the association, not by the state.
The economics only work if you can actually operate it. Three permissions have to line up, and any one of them can end the plan:
- The city or county. Some Florida municipalities prohibit short-term rental in residential zones outright; others require registration, inspection and a licence.
- The association. Minimum lease terms of 30 days, six months or a year are common, and the HOA can be stricter than the city.
- The state. A vacation rental licence from the Department of Business and Professional Regulation, plus registration for sales and tourist development taxes.
Fix and flip: the one with a clock on it
The spread between what you pay and what it sells for, minus renovation, minus the cost of every month it takes. In Florida two of those months are usually insurance and permitting.
The arithmetic is unforgiving because the costs are certain and the sale price is not:
- Acquisition — and the margin is made here, not at the sale.
- Renovation, plus a contingency that experienced flippers set at 15–20%.
- Holding costs — tax, insurance, utilities and financing for every month you own it. In Florida, insuring a vacant house under renovation is both harder and more expensive than insuring an occupied one, and a builder’s risk policy is not optional.
- Selling costs, 6–8% all in.
The Florida-specific risks: permitting timelines that vary enormously between municipalities; the 40- and 50-year recertification requirements on older buildings; and the discovery that a roof needs replacing not because it leaks but because no insurer will write a policy on it — which converts a cosmetic renovation into a structural budget.
This is the strategy least suited to remote execution. It requires a contractor you trust, in a market you know, with the ability to visit.
Preconstruction: buying the market in three years
You commit 40–50% of the price in stages and take delivery in two or three years. You are financing the developer at zero interest in exchange for today’s price.
It works when the market rises more than your capital would have earned elsewhere, and when you can carry the payments without the property producing anything. It fails quietly when several towers deliver into the same submarket in the same year and you are reselling into the developer’s remaining inventory.
Two numbers that surprise buyers: closing day costs 3% to 5% more than a resale, because of the developer fee and the costs a developer’s contract passes to the buyer; and in Miami-Dade, a condominium pays transfer stamps of $1.05 per $100 rather than the $0.60 a single-family home pays.
New construction to rent: the quiet one
Lower headline yield, materially lower risk — and in Florida the insurance line alone can make up the difference.
It rarely gets discussed because the gross yield looks unexciting next to an older condominium. What it buys:
- A new roof and new systems, which is not just a maintenance saving — it is an insurance saving, and in Florida that is the second largest operating expense. A new home built to current code, with a new roof and impact windows, prices very differently from a 1998 house with the original roof.
- Builder warranties covering the first years of the things that break.
- Funded reserves in a new association, rather than a reserve study arriving with a special assessment attached.
- Predictable HOA and CDD. In our catalogue of 940 Florida new-construction communities the medians are $196 and $168 a month respectively — known before you buy, which is more than can be said for an older association’s next vote.
The trade is a higher purchase price for a lower and more predictable expense line. In a state where the expense line is the problem, that trade is better than the gross yield suggests.
How do I hold it — my name, an LLC, or something else?
Most small investors buy in their own name and insure well. An LLC buys liability separation and costs you financing options.
| Own name | LLC | |
|---|---|---|
| Financing | Conventional rates and terms | DSCR or commercial — higher rate, larger down payment |
| Liability | Umbrella policy | Separation between the asset and you |
| Cost | None | Formation, annual report, registered agent |
| Privacy | Your name on the deed | The entity on the deed |
For a single rental, a good umbrella policy usually does more per dollar than an entity. For several properties, or for foreign buyers where the structure also drives the tax treatment, this becomes a real question — and one for an attorney and an accountant together, before the purchase rather than after.
What taxes will I pay, and when?
No state income tax on the rent — Florida has none. Federal tax on the net income, and federal tax on the gain when you sell.
- While you hold it: rental income is taxed federally after expenses, and depreciation shelters a large part of it — residential property is depreciated over 27.5 years. Florida takes nothing.
- Property tax at the full rate, with a 10% assessment cap rather than 3%, and it is deductible as an operating expense against rental income.
- When you sell: federal capital gains, plus depreciation recapture — the depreciation you claimed is added back and taxed. This is the part investors forget: depreciation defers tax, it does not erase it.
- A 1031 exchange can defer both if you reinvest in like-kind property within the statutory deadlines. The deadlines are strict and the intermediary must be in place before you close the sale.
- If you are not a U.S. person: FIRPTA requires the buyer to withhold 15% of the sale price — not of the gain — at closing. It is a withholding, not a tax, and it is recoverable, but it is a cash-flow event most foreign sellers do not plan for.
- Compare areas — 166 Florida areas side by side: price, rent, days on market and gross yield.
- What owning really costs — Everything you put in, minus the equity you build. Maintenance included.
- What you keep — The money that reaches your account, with the costs Florida law actually fixes.
Perozo Molina Group · +1 689 680 1112 · WhatsApp +1 689 680 1112 · perozomolina.com
A real estate team at Miami New Realty, a licensed Florida real estate brokerage (licence CQ1020974), 2470 NW 102 PL Suite 107, Doral, FL 33172. This is an estimate, not a quote. The figures come from the sources named on the page this was printed from. Nothing here is tax or legal advice.