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Blog · Buying

New construction: the person in the sales office is not your agent

They are pleasant, they know the floor plans, and they are paid by the builder. Bringing your own representation costs you nothing and changes what you can ask for.

Updated August 20263 min read

Who the sales consultant works for

The builder. Their job is to sell that community at the builder’s terms, and they are measured on it.

This is not a criticism — it is the arrangement. But buyers routinely treat the person across the desk as a neutral guide, and then wonder why nobody mentioned the CDD, the lot premium, or that the incentive requires using the builder’s lender.

Register your agent on the first visit. Most builders require your representative to be with you or named at first registration. Walk in alone, come back with an agent a week later, and many builders will not recognise them — and the commission they would have paid simply stays with the builder. You save nothing.

What is negotiable, and what is not

The base price usually is not. Almost everything around it is.

  • Closing cost credits, which are the builder’s preferred currency because they do not touch the recorded price or the comparables in the community.
  • A rate buy-down, often through the builder’s own lender — see what a builder buy-down actually costs you.
  • Design centre allowances, upgrades and appliance packages.
  • Lot premiums, which are pure margin and are more negotiable at the end of a phase than at the start.
  • The closing date, which matters more than people think if you are selling somewhere else.

What is generally not negotiable: the base price on an early release, and the contract itself, which is the builder’s own document rather than the standard Florida contract.

Before you sign a builder contract, we read it. The deposit terms, the delay clause and the warranty are all written by them, and all three differ from a resale purchase.Talk to usor WhatsApp

The three questions nobody in the office volunteers

  1. Is there a CDD, and what is the payoff figure? A CDD is a government assessment collected on your tax bill, not an HOA fee, so it does not appear in the monthly figure you were quoted. Across the Florida new-construction communities we track, the median published CDD is $168 a month. Part of it can often be paid off in a lump sum; ask for both the annual amount and the payoff.
  2. What will the tax bill be on the finished house? Until it is built, the property is assessed as land. The first full bill is a different number, and it is the one to budget from.
  3. What is still to be built next to me? The empty lots, the phase plan and whether the amenity centre is funded. A community sells its final phase against its own earlier phases.
We pull the CDD schedule, the HOA budget and the county’s tax estimate for the finished house on every new-construction purchase. All three are public and none of them is on the brochure.Talk to usor WhatsApp
Related: the 712 communities we track, by region and area, are in our new construction catalogue. What the CDD is and why it is on your tax bill is in the guide to HOA versus CDD.
Where this comes from: CDDs are units of local government created under chapter 190 of the Florida Statutes. The median published CDD is our own figure from the Florida new-construction communities in our catalogue that publish one. Builder registration policies vary by builder and are set by them, not by law.

Perozo Molina Group  ·  +1 689 680 1112  ·  WhatsApp +1 689 680 1112  ·  perozomolina.com

A real estate team at Miami New Realty, a licensed Florida real estate brokerage (licence CQ1020974), 2470 NW 102 PL Suite 107, Doral, FL 33172. This is an estimate, not a quote. The figures come from the sources named on the page this was printed from. Nothing here is tax or legal advice.